Sophia Talmadge

IDR is seeking a dynamic and experienced Business Analyst to join one of our top clients in Alpharetta. This role is perfect for someone with a strong background in Martech or campaign management domains, and a passion for customer segmentation, personalization, and campaign lifecycle. If you are looking for an opportunity to join a large, growing organization and work within a team-oriented culture, please apply today!

Position Overview/Responsibilities for the Business Analyst:- Collaborate with business stakeholders to gather and document functional and non-functional requirements.- Translate business needs into clear user stories, process flows, and acceptance criteria.- Work closely with solution architects and developers to ensure alignment between business goals and technical implementation.- Participate in client workshops and support the definition of campaign and offer strategies.- Assist in UAT planning and execution, ensuring solutions meet business expectations.- Analyze data and campaign performance to provide insights and recommendations.- Maintain documentation for business processes, configurations, and platform usage.Required Skills for Business Analyst:- 3-6 years of experience as a Business Analyst, preferably in Martech or campaign management domains.- Familiarity with Naehas or similar Offer Management platforms is a strong plus.- Strong understanding of customer segmentation, personalization, and campaign lifecycle.- Experience working with Adobe Experience Platform, Salesforce Marketing Cloud, or similar tools.- Excellent analytical, problem-solving, and communication skills.- Ability to work in Agile environments and collaborate with cross-functional teams.What’s in it for you?- Competitive compensation package- Full Benefits; Medical, Vision, Dental, and more!- Opportunity to get in with an industry leading organization- Close-knit and team-oriented cultureWhy IDR?- 25+ Years of Proven Industry Experience in 4 major markets- Employee Stock Ownership Program- Medical, Dental, Vision, and Life Insurance- ClearlyRated's Best of Staffing® Client and Talent Award winner 11 years in a row;