Los Angeles, California, United States
IDR is seeking a Paid Search Specialist to join one of our top clients for an opportunity in Los Angeles, California. This role involves optimizing and building out paid search campaigns within a dynamic gaming and entertainment environment, focusing on data-driven strategy and global account management without specifying compensation details.
Position Overview for the Paid Search Specialist:
- Manage and optimize existing paid search campaigns across multiple platforms, including Google Ads, Search Ads 360, and TikTok.
- Conduct keyword research, offer recommendations, and implement ad copy updates to improve campaign performance.
- Monitor budget pacing across various games and countries to ensure efficient spend.
- Develop and execute tests to refine campaigns and analyze ongoing performance metrics.
- Collaborate with cross-functional teams to develop strategies that target conversion goals and enhance user engagement.
Requirements for the Paid Search Specialist:
- 2-5 years of experience actively managing Google Ads Search campaigns.
- Familiarity with Search Ads 360 (SA360).
- Strong Excel skills for data analysis and reporting.
- Firsthand knowledge of the gaming space, preferably as a player or former player of at least one Riot game.
- Any experience in TikTok search is a plus, but not required due to platform freshness.
What's in it for you?
- Competitive compensation package
- Full Benefits; Medical, Vision, Dental, and more!
- Opportunity to get in with an industry leading organization.
Why IDR?
- 25+ Years of Proven Industry Experience in 4 major markets
- Employee Stock Ownership Program
- Dedicated Engagement Manager who is committed to you and your success.
- Medical, Dental, Vision, and Life Insurance
- ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row.
#LI-Hybrid
